SIMPLIFYING MATTERS

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SIMPLIFYING MATTERS WHEN MAGNUSSON LAUNCHES ITS NEW BRAND IDENTITY

2015-03-19

Award winning international law firm Magnusson launches a new brand identity as it enters into its second decade on the market.

Our new brand identity is intended to better reflect the firm’s approach to its successful cooperation with clients across the Baltic Sea Region and beyond, through 16 offices in 13 countries.

“Simplifying matters” is the firm’s new tagline and mirrors Magnusson’s bold and seamless methodology to support clients on numerous markets. The new logotype is crafted in a stylistically bold 3D design inspired by the new tagline’s spirit.

“We are extremely proud of our first decade in business. A part of this success has been our straightforward approach to legal advice combined with our unique geographical coverage. As we continue to grow, both on existing and new markets, we’ve created a new compelling brand identity that better communicates who we are, what we do and where we are heading,” says Founder and Senior Partner, Per Magnusson.

The launch of the new brand identity coincides with recognition for Magnusson at The Managing Partners’ Forum Awards for Management Excellence. The Awards are an integral part of the MPF International Management Excellence Summit, in association with Harvard Business Review and the Financial Times. On 11 March 2015 in London, Magnusson won the “Best managed international firm” award, beating a host of other professional services firms.

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